UI Production Director
As the UI Production Director for the Microsoft Surface Laptop 5 project, I was entrusted with the creation of all UI animations, infusing life and interactivity into the device's user interface. My responsibilities encompassed:
- Crafting UI Animations: Designed animations that not only enhanced the user interface but also paid meticulous attention to detail, ensuring a polished and refined result.
- Seamless Collaboration: Worked intimately with the design and development teams to grasp the product's UI and core interactions, ensuring that animations were perfectly aligned with the overall design language.
- Brand Consistency: Adhered to Microsoft's brand guidelines while exploring innovative techniques, adding a distinctive touch to the animations.
Our team thrived in a collaborative environment, continually iterating and gathering feedback to perfect the animations. This dynamic process ensured that the animations seamlessly complemented the Surface Laptop 5's aesthetics and elevated the user experience. By honing in on timing, easing, and coherence, I succeeded in delivering animations that encapsulated the elegance and functionality of this state-of-the-art device.
Microsoft
The Motion Awards - Nominee
Commercial Single Spot
Bronze Telly Winner
People's Telly - Promotional Video
Director - Cisco McCarthy
Producers - Emily Duarte & Ryta Karagodina
Creative Director - Brian Townsend
Executive Creative Director - Markus Weickenmeier
3D Motion Designers - Ziye Liu, Danny Yoon, Gap Yossanun, Kyle Moore
Storyboard Artist - Alex Alvarado
UI Production Director - Patrick Flaherty
2D Motion Designer - Adam Lubanski
Selected Works
Alamo DrafthouseGraphic Designer, Animatior, Director & Producer
Meet the new Surface Laptop Go 3UI Production Director
Meet the new Surface Laptop Studio 2UI Production Director
Introducing Copilot in Windows 11, new AI tools, and moreUI Production Director
Introducing Copilot+ PCsUI Production Director, Asst Director & Producer
Meet the new Microsoft Surface LaptopUI Production Director
Meet the new Microsoft Surface ProUI Production Director
Introducing RecallDirector, Producer, UI Production Director
Introducing Surface Duo 2Motion Graphics Designer
Introducing Surface Pro 9UI Production Director
Introducing Surface Laptop 5UI Production Director
Introducing the new Bing in WindowsUI Production Director
See what's new in the Windows 11 2022 UpdateUI Production Director
Introducing Windows CopilotUI Production Director
Introducing Windows 11Motion Graphics Designer
Make AI simple with AdobeDirector, Producer, Animator & Editor
Introducing Project VolterraMotion Graphics Designer
Surface for Education | The new Surface Laptop SEMotion Graphics Designer
Microsoft | Modern Workplace - Show PackagePost-production Supervisor
Adobe | Welcome to SummitDirector & Producer
Introducing Surface Laptop StudioMotion Graphics Designer
Microsoft ListsPost-production Supervisor
Microsoft FormsPost-production Supervisor
Canon EOS R5 & R6Editor & Animation
Oblivion Interactive DisplaysAnimation, Producer & Director
International Rescue CommitteeGraphic Design, Animation, Director & Producer
ExamityAnimation, Director & Producer
Samsung Galaxy XCover Pro | Microsoft TeamsPost-production Supervisor
United WayEditor & Animation
It’s Not ComplicatedDirector & Producer
Jennie Garth - The Eye SolutionDP, Producer & Editor
Microsoft | Modern WorkplacePost-Production Supervisor & Editor
Four Nights in DecemberProducer, Director, DP & Editor
Video Studio UpgradesDirector
Alcon - Training VideosDP, Director, Producer & Editor
Alcon - Talking Heads & InterviewsDP, Director, Producer & Editor
Voice Over ExamplesVoice Over
Azure VMware SolutionAnimator
2020 Stoke Holiday CardAnimation & Director
School of Motion - Advanced Motion MethodsAnimation & Director
Build | Microsoft 365 Intro and OutroPost-production Supervisor
Ignite | Security IntroPost-production Supervisor
Ignite | Teams Intro & OutroPost-production Supervisor
Microsoft Managed Desktop SizzleEditor & Animation
Alcon TVProducer, Director, Editor, & Animation
Alcon Live MeetingsProducer, Director, Editor, & Animation
InvasiveProducer
Microsoft Lists | We got thisPost-production Supervisor
Microsoft PlannerPost-production Supervisor
Microsoft ProjectPost-production Supervisor
Cinema 4D BasecampArt, Animation & Graphic Design
Quarantine 2020Graphic Design, Animation & Director
70 Years of AlconAnimation, Director & Producer
Chuck NorrisGraphic Design, Animation, Director
Character Animation Bootcamp - School of MotionAnimation & Director
Introduction to MyAnalytics for AdminsEditor & Animation
EchoNous BiomedGraphic Design, Animation & Director
Live BallotGraphic Design, Animation & Director
Architecture & Nature AcademyGraphic Design & Animation
RotoscopingAnimation
After Effects RigsRigging
Make Great ArtGraphic Design, Animation, Director & Producer
SystaneAnimation, Director & Producer
Azure Active Directory + Dropbox BusinessPost-production Supervisor
Power Virtual Agents | Microsoft TeamsEditor & Animation
Power BI | Microsoft TeamsEditor & Animation
The Angelus | Crimson ShadowCG Artist
Design Bootcamp  - School of MotionGraphic Design
35 DentonCamera Operator, Producer & Editor
David Crosby & Snarky PuppyCamera Operator, Producer & Editor
DCTA Ribbon CuttingDirector, Producer & Editor
H2 Accelleration EventEditor
Windows Virtual DesktopEditor
Driscoll's JoymakersEditor
Department of Energy | SWAP 4Editor & Animation
Live From DansDirector, Producer, DP & Editor
#LiveInColor 5KDP, Producer & Editor
Leukemia TexasDP, Director, Producer & Editor